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How to Earn UGC with your Marketing Campaign
User-generated content is a powerful source of social proof. User-uploaded images, reviews, and Q&A on your site provide valuable...
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Influencer Marketing 101
In the new age of influencer marketing, celebrity spokespeople are no longer the brand advocates of choice. For many...
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How to Earn Better User-Generated Content this Holiday Season
With the holidays fast-approaching, now is the time for retailers to boost their marketing strategy and engage consumers. And part...
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6 Easy Ways to Build up Your UGC Strategy
Finding ways to leverage user-generated content (UGC) is top-of-mind for brands today because it demonstrates authenticity, builds brand trust,...
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How to Empower Consumers to become Brand Advocates
Marketers spend most of their day talking about their brand, writing about their brand, or brainstorming new ways to...
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The Importance of User-Generated Content
“Content is king.” We’ve all heard it, and it’s especially true in today’s ever-changing retail environment. User-generated content (UGC)...