Achieving Brand Loyalty in the New Era of Retail
Read moreetail is changing. Customer expectations are growing, and technology is evolving quickly. How do retailers continue to nurture...
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4 Myths about Ratings and Reviews
Read moreNegative reviews hurt your business. False! Actually, if handled correctly, negative reviews can benefit your business. First, negative reviews provide legitimacy...
Managing Customer Experience During the Holidays
Read moreThey say, for retailers, the holiday season begins in July. It takes about 5 months for brick and mortar...
How to Write the Perfect Post-Purchase Email
Read moreOpen communication is an important part of building trust with consumers. When consumers trust a brand, they are more...
Taking Online Content Offline to Personalize the Customer Experience
Read moreWhen interacting with your eCommerce brand for the first time, visitors will look online for visual clues that represent...
How to Empower Consumers to become Brand Advocates
Read moreMarketers spend most of their day talking about their brand, writing about their brand, or brainstorming new ways to...