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Building Trust with Customers
In the digital age, with increased concerns around customer privacy and data security, retailers have to work harder than ever...
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Closing the Customer Feedback Loop
The customer feedback loop is a strategy for constant product and process improvement based on users’ opinions and suggestions....
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The Importance of User-Generated Content
“Content is king.” We’ve all heard it, and it’s especially true in today’s ever-changing retail environment. User-generated content (UGC)...
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Why Building Q&A into your eCommerce Site is a Must
Trust is everything when it comes to your customers. Gaining your customers’ trust is a natural part of retail...
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The Gift of Giving Reviews
Asking your customers for reviews can be tricky. How should I ask? What details should I ask for? Many…
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How to Handle Negative Reviews
A negative review can be a tough pill to swallow. It’s never easy to hear feedback that’s critical or...
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Embracing a Mobile First Philosophy
According to Google data, mobile shopping-related searches increased 120% in the last year. Shoppers use their smart phones both...
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The SEO Benefits of Customer Reviews
Content written by customers give legitimacy to a website and earns you “SEO credibility” with search engines. Ratings and…
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Selecting the Best Reviews Platform for Your Business
There are many reviews platforms to choose from and most advertise as being “simple” or “easy to use,” but…
